Forrester Report Finds Retail Leads Loyalty Pack, But Channel Connections Still Missing
Retail was the clear winner in last week’s Forrester customer experience report, but its author sees a lot…
News March 12
Latest In: touchpoints
Expansion Of MyMacy’s Puts Promise Of Localized Assortments To The Test
Macy’s recent announcement that they will be expanding the MyMacy’s initiative across the U.S. is shaping up as…
News March 12
Kohl’s, Office Max, Best Buy Dominate Advertising Awards At RAC Conference
In a year when retailers needed to pull out all of the stops to drive traffic and conversions,…
News March 5
Strategies To Drive Spending, Customer Loyalty Take Center Stage At Marketing Conference
Strategies to drive spending and increase customer loyalty took center stage at the recent Retail Advertising and Marketing…
News March 5
New IDC Research Shows Customer Centricity Tops Retail Priorities
First the good news: 75% of retailers believe customer-centricity is a “top three success factor” for 2009 and…
News February 26
The Inbox Battle: Studies Show Paybacks Retailers See From Personalized Emails
Today’s email-savvy consumers appreciate a personalized, well-targeted email promotion, but many abandon a retailer if they have a…
News February 26
Sears Adds Appliances, In-Store Pickup Features To Sears2go Mobile App
Two months after unveiling its Sears2go mobile commerce website, Sears has added the capability for customers to browse,…
News January 22
Forrester: Shopper’s Show Cross-Channel Eagerness, But Satisfaction Levels Slump
Consumers continue to migrate toward cross-channel purchase behavior, but most are not too happy about the experience. That’s…
News January 22
New Reports Show Mobile Shopping Nearing Big Impact On Store Experience
Already a competitive advantage, cross channel capabilities are about to become an even more distinct differentiator with the…
News January 16Featured
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