JCPenney Extends E-Commerce Functionality With New Facebook Application
The next frontier of social shopping has arrived. While retailers have been capitalizing on the thriving communities within…
News December 16
Latest In: Twitter
4 Ways To Up The Ante With Social Media Spirit For Holiday
By Mélanie Attia, Product Marketing Manager, Campaigner The holiday season seems to sneak up earlier each year. Even…
News November 18Using Facebook & Twitter To Generate Social Buzz for Holiday
By Paula Drum, General Manager of Gettington.com The countdown to Christmas is officially on. For retailers, the holiday…
News November 11Context Optional Announces Social Marketing Solution for Retailers
Social marketing software provider Context Optional recently announced the launch of a new set of tools designed specifically…
News May 26New Report Spotlights How Retailers Handle Social Brand Bashing
While the social sphere is highly regarded as prime real estate to strengthen customer interactions and engagement, a…
News May 20Social Media Analytics Turns Customer Sentiment into Actionable Data
While many retailers may still be working to best utilize the data they currently collect —such as sales…
News May 6Blippy.com: Sharing What You’re Buying
By Tom Ryan, Managing Editor, RetailWire Editor’s Note: This article is an excerpt from one of RetailWire’s recent…
News March 11Do Followers & Fans Equal Loyalty: A Look Inside Retailers Strategies For Social CRM
Some retail and consumer brands now have more than one million “fans” and “followers” via social networks such…
News January 19Latest Promos Leverage Community Engagement, Contests Into Campaigns
Rather than simply kicking off the holiday season with early discounts, some retailers have taken an innovative twist…
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