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Duane Reade Uses Social Media And Content To Drive Product Awareness

Social media, videos, contests and blogs are effective ways for retailers to generate buzz around sales, promotions and…

News December 31
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Who’s Driving Shopping Traffic For Retail Sites? [Infographic]

With the help of peer reviews and sharing capabilities on social media sites, consumers can offer online retailers…

Executive Viewpoints December 11
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Omnichannel Shoppers To Spend 71% More Than Single Channel Consumers This Holiday Season

Steadily improving sentiment about the economy is expected to cause an increase consumer spending this holiday season, according…

Features November 23
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New Report Reveals 79% Of ‘Check-Ins’ Take Place On Foursquare

Localization is becoming a hot topic among retailers striving to better connect with mobilized consumers. By harnessing the…

Features November 9
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Social And Mobile: The Next Generation Of Retail Analytics

   This is Part 2 of the Retail TouchPoints Retail Analytics feature, a two-part series which highlights current…

News October 22
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ALDO Generates, Captures, Responds To Social Feedback With 40-Day Digital Campaign

Social media presents retailers with a unique opportunity to connect with consumers in a more intimate way. However,…

News October 15
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Shop.org 2012 Spotlights Engaging Cross-Channel Brand Messaging

 More than 4,400 retail executives and solution providers gathered at the 2012 Shop.org Annual Summit to learn about…

Features September 20
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Bonobos Drives User-Generated Content With #Pantsformation Contest

Forward-thinking retailers are immersed in social media to drive engagement and communication among target consumers. Bonobos, a notable…

News September 13
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Retailers Update In-Store Technology To Offer Real-Time Customer Engagement

Consumer demand for instant access to product information is driving developments around in-store technology. Ben & Jerry’s, 4food,…

News September 4
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