How Retailers Can Benefit From Social Proof
When looking for a new outfit or wanting the best local pizza in a new city, some look…
Executive Viewpoints February 6
Latest In: usergenerated content
Rivet Works Provides Consumer-Generated Content Automation To BigCommerce
Rivet Works, a solution provider that helps retailers collect and utilize consumer-generated content, has partnered with BigCommerce. Rivet…
News August 31Yotpo Partners With Oracle Bronto To Enable User-Generated Content
Yotpo, an AI-powered customer content marketing platform used by high-growth direct commerce brands, has partnered with Oracle Bronto, an…
News April 25
Bazaarvoice Acquires AddStructure To Enhance CGC Offerings
Bazaarvoice, a provider of consumer-generated content (CGC), advertising and personalization solutions, has acquired search and discovery e-Commerce applications…
News February 23
UGC Influence On Store Purchases Grows To 45%
As consumers move seamlessly between the online and offline worlds while they shop, online research is increasingly influencing…
News February 12
Webcollage Opens Content Community For Retailers And Brands
Product content publishing platform Webcollage has unveiled Montage — a community of selected partner brands and retailers that…
News March 7
Storyselling Marries Content And Commerce To Build Long-Term Loyalty
Many brands are embracing the convergence of content and commerce known as “storyselling” — even though metrics around…
Features January 17
Gaiam Yoga Doubles Conversions By Showcasing UGC
Social media channels such as Twitter and Instagram have practically turned into forums for consumers to engage with…
Features August 5
Font Company Monotype Buys UGC Startup Olapic For $130 Million
Digital typesetting and typeface design company Monotype has acquired Olapic, a user-generated content (UGC) startup, for approximately $130…
News July 21Featured
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