The Future Of Holiday Retail: Mobile, Beacons And Wearables, Oh My!
With Black Friday upon us, images of crowded malls, arms weighed down with shopping bags, and long lines…
Executive Viewpoints November 25
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Integrated Strategies Create Omnichannel Success
Almost every retailer would like to successfully leap into the omnichannel universe and begin converting customers online, in…
Executive Viewpoints December 193 Easy Ways To Stay Top Of Mind With Your Customers
After prospects have visited your web site, called, or emailed you, they’ve made the treasured conversion into becoming…
Executive Viewpoints November 19
Where Are The ESLs?
Here is a quick bit of trivia. What do these four things have in common? CD-ROM Microsoft Windows…
Executive Viewpoints August 20Can Brick-And-Mortar Still Compete With Online Retailers?
It’s hard to ignore the tremendous rate of growth that online retailers have experienced in the past 10…
Executive Viewpoints August 133 Reasons Why Retailers Need To Control Online Tracking
Retail sites are jam packed with first- and third-party tracking code, but retailers are often unaware of all…
Executive Viewpoints August 13Tips For Innovating Through Automation
Over the past few months, the retail industry has started to see economic recovery with U.S. online retail…
Executive Viewpoints July 23More Options For SEM Marketers On The Way
Over the past couple of years, a growing chorus of marketers has said that search engine marketing has…
Executive Viewpoints October 16Defy Customer Defection: 3 Steps to More Relevant Customer Communication
By Connie Hill, Founder and President, VeraCentra Lack of relevancy advances customer defection. A recent study revealed that…
Executive Viewpoints December 30Featured
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