Beyond Sight and Sound: Why Scent is the Next Frontier in Branding
In marketing, engaging all the senses is key to crafting unforgettable brand experiences. Traditional static marketing is losing…
Executive Viewpoints May 20
Latest In: AI & Machine Learning
Harnessing AI to Transform the Customer Experience in Retail: Opportunities and Challenges
In just a few short years, artificial intelligence (AI) has transitioned from a futuristic concept to an operational…
Executive Viewpoints May 19
Ebay Debuts Agentic AI to Further Personalize Customer Experience
Ebay, which has been quick to deploy AI-powered chatbots as well as conversational and interactive agents, has taken…
News May 12
Why One SaaS Vendor Decided to Share the Burden of Tariffs with its Retail Clients
If there’s anything we know for sure about the impact of President Trump’s tariffs thus far, it’s that…
Features May 12
Pinterest Enhances and Refines Visual Search Tools
Realizing that it’s often difficult to find the right words to describe a look or a specific “vibe,”…
News May 8
How Luxury DTC Brands are Bringing the Jewelry Experience Back to its Roots
The luxury jewelry buying experience has undergone a significant transformation. It used to be an intimate affair, with…
Executive Viewpoints May 8
Google’s Privacy U-Turn: What it Means for Marketers
Google has made headlines once again by announcing a significant shift to its approach to digital privacy. Rather…
Executive Viewpoints May 6
Lowe’s Deploys AI-Powered Assistant for Associates Chainwide
Lowe’s has followed its March 2025 introduction of the Mylow customer-facing AI-powered app with one for associates, built…
News May 5
Visa, Mastercard, PayPal Dive into Agentic Era with Tools that Help Consumers ‘Use AI to Buy’
Payment providers are banking on the fact that millions of people will soon rely on AI to find…
Features May 2Top Stories
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