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New Snap study shows that AR is being used more often for more utilitarian purposes.

How Rising AR Adoption is Driving Snap’s Commerce Strategy

When Snapchat first hit the scene back in 2011 it was an instantaneous hit with younger audiences because…

Features September 28
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Amazon sets the dates for its Early Access fall Prime sales event.

Amazon Announces Prime Day Part Two, Set for Oct. 11-12

After months of rumors, Amazon has official announced that it will host a second Prime sales event this…

News September 26
Andrew Chen CommentSold Executive ViewPoints live shopping

Live Selling: the Solution for Deepening Consumer Relationships in a Rapidly Evolving Retail Landscape

Brick-and-mortar retailers have historically built deep relationships with customers locally, on a one-to-one basis. Though they’ve seen success,…

Executive Viewpoints September 26
Andreas Reiffen Crealytics P&G retail media networks

Retail Media Networks Need to Enable Full-Funnel Buying

The retail media business is booming, as retailers provide access to first-party audiences and empower advertisers to connect…

Executive Viewpoints September 26
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Doug Herrington, CEO of Worldwide Amazon Stores at the 2022 Amazon Accelerate conference.

Amazon’s Counterintuitive Next Big Move — Helping Brands Sell Off Amazon

With 2 million third-party sellers accounting for more than half of its retail revenue, Amazon’s relationship with the…

Features September 23
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Alibaba is moving further into the metaverse to serve customers on the Tmall Luxury Pavilion

Alibaba Leverages the Metaverse to Offer ‘Multi-Dimensional Interactions’ to Luxury Customers

With China set to become the world’s largest luxury market by 2025, Alibaba is intent on building out…

News September 22
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Walmart is extending its retail media offerings into the realms of social media and livestreaming.

Walmart Expands Retail Media Offering with Social, Livestreaming Integrations

Walmart is expanding the reach of its retail media offerings through a series of new partnerships with TikTok,…

News September 20
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#RSP22: Expert Advice on Achieving a Great Holiday Season With Agility, Personalization and Solid CX

Retailers are approaching an uncertain holiday season with any number of questions on their mind: Will pent-up demand…

Features September 20
Sam's Club ads new retail media offerings to aid product discovery.

Sam’s Club Expands Retail Media Offering to Aid Product Discovery

Sam’s Club has partnered with ecommerce advertising solution Pacvue to help brands that advertise on the retailers’ site…

News September 19
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