Latest In: Digital Commerce

Aaron Eversoll Capgemini

Look to Immersive Experiences to Increase Conversion and Loyalty with Better CX

Customer standards for digital commerce experiences keep increasing, with 88% saying they expect companies to “accelerate digital initiatives”…

Executive Viewpoints November 16
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Facebook Groups Shopping

Facebook Ups the Shopping Ante with new Livestreaming, Community Commerce Features

Fresh off its rebrand, Meta has introduced a series of new tools to make shopping and buying easier…

News November 15
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Casper Appoints New CEO in Leadup to Acquisition by Durational Capital Management

Casper Sleep has entered into a definitive agreement to be acquired by Durational Capital Management LP, which will…

News November 15
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Alibaba 2021 11.11 Singles Day

Singles’ Day Broke Sales Records Again, but That’s Not the Whole Story

The 13th annual 11.11 Global Shopping Festival, also known as Singles’ Day, has once again broken its own…

Features November 15
Aimclear Bernadette Butler Forrester Google StoryTap

Facts and Myths About Video Marketing — The Holiday Edition

Video is taking over our social feeds, and it’s no wonder: as content goes, it’s the most dynamic,…

Executive Viewpoints November 15
John O'Kelly Newcastle Systems

Overcoming Logistical Pain Points in Ecommerce

Between the accelerated industry growth sparked by the pandemic and steep customer expectations thanks to the “Amazon effect,”…

Executive Viewpoints November 12
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Shopify Small Business

Exclusive Shopify Q&A: Product Head Reveals How SMBs Can Compete in the Age of Amazon

It took Shopify merchants nearly 15 years to reach a cumulative GMV of $200 billion. It took just…

Features November 12
Executive ViewPoints ROI Ryan Horn Simpli.fi

Actions Speak Louder Than Views

When it comes to measuring the success of an advertising campaign, there are many KPIs and metrics that…

Executive Viewpoints November 12
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Turn Innovation into Action: Top 10 Takeaways You’ll Get From #RIC21

The agenda for the virtual 2021 Retail Innovation Conference, taking place Nov. 16 and 17, has been designed…

Features November 11
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