Klarna Acquires Shoppable Content Provider to Expand its Capabilities
Klarna has acquired Toplooks and integrated the solution provider’s AI-powered shoppable content engine into its platform. The acquisition…
News March 12
Latest In: Digital Commerce
Wayfair Promotes Marketing Insider to CMO
Wayfair has announced that Chief Product and Marketing Officer Ed Macri will retire from the company this year.…
News March 12
How Retail Brands Will Continue to Digitally Transform After the Pandemic Ends
When COVID-19 struck in March 2020, many consumers thought life would go back to normal in a few…
Executive Viewpoints March 12
What Motivates Customers to Contribute UGC? Exclusivity, Sampling and Community
Brands know that user-generated content (UGC) — ratings, reviews, and consumers submitting video, imagery and Q&A content —…
Features March 12
Walmart Doubles Down on Digital Experimentation with Mashable, TikTok Events
Walmart is venturing further into social commerce and livestreaming with two virtual programs: Mashable Home, a virtual experience…
News March 11
Adidas Shifts to DTC-First Model, Plans to Double Ecommerce Sales by 2025
Buoyed by a return to growth in Q4 2020, Adidas has unveiled a new 5-year strategy that will…
News March 11
Marks & Spencer ‘Turbocharges’ Online Business with 46 New International Websites
In one fell swoop, British retailer Marks & Spencer has doubled the number of international markets where it…
News March 10
Q4 Roundup: Amazon and Target’s Success Spotlights Fulfillment Prowess, Stores or no Stores
Fulfillment was a key driver during the ecommerce-driven final quarter of 2020. Retailers that were positioned to handle…
Features March 10
How to Adapt Your Ecommerce Business to Increase Sales in 2021
The global pandemic created by COVID-19 has accelerated the maturation of ecommerce businesses and has led to an…
Executive Viewpoints March 10Featured
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