Latest In: Digital Commerce

experiential retail Featured in-store retail media Macy's Macy's Media Network non-endemic advertising retail media store design
As retail media ventures further into stores, retailers like Macy's are exploring new modes of storytelling.

In-Store Retail Media Flexes to Move Beyond Digital Screens

At their core, brick-and-mortar stores should be the physical manifestation of a brand — a distillation of its…

Features January 31
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Houchens Food Group Enhances Customer Engagement Across Grocery Banners

Houchens Food Group, which operates more than 400 grocery, convenience, hardware and foodservice locations in 15 states, has…

News January 30
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A woman using her CVS Health app during dinner prep.

CVS Looks Beyond Coupons with New Holistic Health Care App

CVS has launched a new app designed to serve as a one-stop shop for customers to do everything…

News January 30
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Sink or Swim: How Digital Transformation will Determine Company Success (or Failure) in 2025

As we move into 2025 and reflect on the learnings of the 2024 holiday season, customer loyalty –…

Executive Viewpoints January 30
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A Pragmatic Guide to Building a Global Retail and Ecommerce Content Strategy

In the highly competitive world of retail and ecommerce, brands must deliver personalized and relevant customer experiences to…

Executive Viewpoints January 29
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Why Brands Need to Get (More) Serious About Battling Counterfeit Products

The problem of counterfeit products remains, paradoxically, both enormous and under the radar. One big reason: given how…

Features January 29
Albertsons CVS David's Bridal doordash Five Below Grubhub instacart Michael's Pet Supplies Plus PetSmart The Home Depot uber eats ulta beauty Wag N' Wash Wegmans Wonder

Pet Supplies Plus Adds Grubhub Delivery Option

In a deal designed to make animals (and their humans) purr with satisfaction, Pet Supplies Plus and its…

News January 28
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The new Bookshop.org e-book platform will allow independent bookstores to take on Amazon's Kindle apps.

Bookshop.org Ratchets Up Battle Against Amazon with Addition of E-book Sales

As it marks its fifth anniversary, Bookshop.org has launched a new salvo in its battle against Amazon —…

News January 28
connected TV CTV ctv advertising digital marketing Featured mntn retail media
Bike brand Woom partnered with MNTN to develop a full-funnel CTV advertising strategy that drove brand awareness and increased ecommerce conversions.

How One Bike Brand Increased Online Conversions by 110% with CTV

Woom has garnered global acclaim for its children’s bikes, which were scientifically designed for the distinct proportions and…

Features January 27

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