From Collectible AR Cards to Blockchain Games: How to Revitalize Loyalty Programs
Loyalty programs remain a powerful tool for businesses. According to last year’s Statista survey, a third of marketers…
Executive Viewpoints January 9
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From Compliance to Competitive Advantage: Maximizing 2D Barcode Impact Ahead of Sunrise 2027
The start of the new year brings the retail industry closer to an important inflection point. By the…
Executive Viewpoints January 8
Ditching Discounts: Building Loyalty and LTV with Smarter Ads
A well-known retailer who will remain nameless threw a huge promotion. Holiday promos had crushed their targets: record…
Executive Viewpoints January 7
5 Roadblocks Slowing Commerce Media…and How to Clear Them
Retailers have heard the same projections enough times to recite them: commerce media is set to become a…
Executive Viewpoints January 6
The AI Shopping Revolution is Here. Retailers have Three Choices.
ChatGPT and Perplexity are building checkout systems. Soon enough, consumers will complete purchases without ever leaving their AI…
Executive Viewpoints January 5
Ambient IoT: The Data Layer Brick-and-Mortar Retail has been Waiting for
Walk into a modern apparel store and the difference from a decade ago is striking. Instead of walls…
Executive Viewpoints January 2
Turning Screens into Storefronts: The Rise of Shoppable Video
Shoppable video has helped evolve the digital video landscape from passive viewing into active buying. From QR codes…
Executive Viewpoints December 31
Why Smaller, Smarter AI Models are Giving Retailers an Edge
Retailers aren’t just experimenting with AI chatbots anymore — they’re giving algorithms real agency. About 43% of retailers…
Executive Viewpoints December 30
Standing Out at NRF 2026: Why Handwritten Notes Still Win in an AI-Driven Retail World
As the busiest shopping season comes to a close, vendors across retail technology, marketing services and in-store innovation…
Executive Viewpoints December 29Featured
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