Latest In: Executive Viewpoints

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New Ways Tech Can Reinvent The Shopping Experience

To some degree, there’s no need to visit a brick-and-mortar store in 2016. In sections of New York…

Executive Viewpoints July 19
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Freedom and Fraud: The U.S. And Canada Celebrate Independence

By Andy Freedman, CMO at Riskified July is big in North America. Canadians usher in the month with…

Executive Viewpoints July 18
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How Ratings And Reviews Influence The Mobile Impulse Buy

By Matt Parsons, PowerReviews There’s no denying that mobile devices have transformed the way we shop. With mobile…

Executive Viewpoints July 15
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As Amazon Phases Out List Prices, Will Others Follow?

As Prime Day came and went, Amazon once again found a way to dominate the retail (and economic)…

Executive Viewpoints July 13

Twitter And Instagram Execs Share Social Media Best Practices

By Klaudia Tirico, Associate Editor I’ve been an advocate of social media since the early days of Myspace,…

Executive Viewpoints July 12
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Flipping The Model: Successful Retailers Tailor Campaigns To Each Customer’s Needs

With 2016 already halfway over, retail marketers are deep into their 2016 campaigns intended to acquire and retain…

Executive Viewpoints July 12
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Call-Ins Are Being Called Off: What Should Retailers Be Doing?

With San Francisco adopting legislation aimed at helping part-time workers achieve work-life balance and other cities considering similar…

Executive Viewpoints July 12
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4 (Surprisingly Human) Mobile Advertising Tactics For Driving Foot Traffic To Your Retail Location

With retail browsing rapidly shifting to mobile, the choice facing retailers is simple and stark: adapt and reap…

Executive Viewpoints July 12
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Three Ways to Increase Private-Label Profitability With Channel Data Management

The U.S. Department of Commerce reports that only 7.8% of total U.S. Q1 2016 retail sales came from e-Commerce.…

Executive Viewpoints July 12
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