Local Retailers Win When They Optimize For Local Search
By Ari Kaufman, CEO, Placeable  Retail success has long been largely dependent on physical location. Selecting commercial…
Executive Viewpoints June 16
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Don’t Ignore Abandonment: Top 5 Tips For Optimizing Abandon Cart Emails
By Melanie Davidson, VP of Digital Strategy, Merkle Abandon cart triggers are a critical tool to any retailer’s…
Executive Viewpoints June 13Do Frequent Shoppers = Loyal Shoppers?
Loyal customers are the backbone of any successful business. But what exactly defines a loyal consumer in today’s…
Executive Viewpoints June 12Where Is Diversity In The Boardroom?
Companies such as Skechers USA are being called out for their lack of diversity in the boardroom. While some…
Executive Viewpoints June 11SPANX Onboards Nike Powerhouse To Expand Brand
By Alicia Fiorletta, Senior Editor Executive shakeups are an all-too-common part of the retail universe. What’s always interesting,…
Executive Viewpoints June 10
Extended Packaging Offers A New Opportunity For Increased Customer Engagement
A few years ago a buyer in a retail setting would browse a few products on the shelf,…
Executive Viewpoints June 9Why The News Business Is Everyone’s Business: When Users Become Innovators
By Aaron Goodin, CEO, Snap Skout When it comes to selling online, it’s important for retailers and advertisers…
Executive Viewpoints June 9iBeacon And The Emergence Of The Smart Store: 5 Approaches To Customer Loyalty
By John Bee, White Space Retailers are going through one of the biggest shifts in consumer behavior. E-Commerce…
Executive Viewpoints June 6Get An Education In Innovation
Now is the optimal time for retailers to innovate. New technology is cropping up daily, presenting businesses with…
Executive Viewpoints June 5Featured
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