Latest In: Executive Viewpoints

experiential commerce flagship stores MoMA Museum of Modern Art New York City SPRZ NY starbucks store tours UNIQLO

Ready for a SPRZ? UNIQLO recently launched SPRZ NY (“Surprise New York”), a global project where art and fashion meet,…

Executive Viewpoints April 8
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New Phone Release, No Problem: Four Steps To Prepare For Mobile In-Store Traffic

By now, the scene is familiar. Consumers camped out overnight, lined up around the block to get their…

Executive Viewpoints April 7
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Increasing Conversion Rates With Personalization Across All Retail Channels

By Chad Goldsmith, NetSuite If you shop online, chances are you’ve had this experience: You are about to…

Executive Viewpoints April 7
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David V. Goliath: 2014 Pricing Slingshots For Small Retailers

Online retailers are always looking to grow their businesses, and 2014 will be another big year for retailers…

Executive Viewpoints April 7
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Secrets To A Successful Affiliate Marketing Program

The affiliate marketing industry has quickly grown to become an important marketing channel for advertisers. It is a…

Executive Viewpoints April 7
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Are You Actually Taking Advantage Of Google Shopping? The Answer May Surprise You

By Chris Darabi, Senior SEM & Channel Sales Consultant, InternetMarketing.net Google Shopping, otherwise known as Product Listing Ads (PLAs)…

Executive Viewpoints April 4
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Walgreens Noted As Drug Store Leader In Net Promoter Benchmarks Report

Walgreens, Wegmans and Costco are three winners, according to the 2014 Net Promoter Industry Benchmarks report from Satmetrix, a…

Executive Viewpoints April 3
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Which Retailers Are Doing Loyalty Right?

Loyalty is constantly a hot topic in the retail space. Largely driven by ongoing debates surrounding the effectiveness…

Executive Viewpoints April 2
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Savor Bridges The Payment Gap

New technology, paired with heightened customer demands, has encouraged a shift in payment.  Not only are shoppers demanding…

Executive Viewpoints April 1

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