Reimagining Omnichannel Loyalty
For retailers, the balancing act between being relevant and being too “big brother” is becoming ever more precarious.…
Executive Viewpoints April 28
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The Future Of Couponing Is Digital But Not Mobile
By Tim Belvin, Visible Brands Traditional print couponing, while sometimes effective, is almost always inefficient. It may indeed…
Executive Viewpoints April 25Chase Paymentech Exec: It’s An “Interesting Time” For Payment
A few weeks ago, RTP published a two-part feature on new payment trends and developments. Needless to say, the response…
Executive Viewpoints April 24Has Personalization Impacted Your Buying Behaviors?
Personalization has become a must-have tool in retailers’ marketing arsenals. Whether it’s product recommendations, tailored emails or customized…
Executive Viewpoints April 23Will 2014 Be The Year Of Google Shopping?
By Alicia Fiorletta, Senior Editor The digital marketing space is evolving at a rapid pace. So much so…
Executive Viewpoints April 22Bring Your Own Engagement: Turn The Rise Of Social Media To Your Advantage
By David Farquhar, Workplace Systems It has long been understood that the quality of the customer service…
Executive Viewpoints April 21
The Common Practice That’s Slowly Eroding Your Company
When you’re contemplating how your business can rise to the next level, you might turn to an internal…
Executive Viewpoints April 21
Retailers And The Commerce Convergence
Will retailers shape (or be shaped) by the future of payments and commerce? This is a critical time…
Executive Viewpoints April 21Citi Retail Services Exec Discusses New Payment Trends
Payment is in a state of change. Retailers are weighing a number of things, including the looming EMV…
Executive Viewpoints April 18Featured
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