AI-Educated Shoppers Are Calling to Buy. Are Your Teams Ready to Convert Them?
While marketing leaders obsess over AI product discovery for back-to-school and holiday shoppers, they’re missing a $50,000 opportunity…
Executive Viewpoints January 28
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When Chatbots Make the Call, How Can Retailers Leverage Query-Based Commerce?
Today’s consumers don’t start shopping with a list; they start with a question. “What should I buy for…
Executive Viewpoints January 27
How Smarter Restaurant Tech is Powering Loyalty even as Dining Frequency Declines
As we enter 2026, restaurants are raising prices to offset inflation-driven costs just as diners are spending less.…
Executive Viewpoints January 26
Why Most Retail Apps Become Ghost Towns
Engagement is the key driver of measurable growth in retail. Loyalty programs are no longer punch cards and…
Executive Viewpoints January 23
5 Lessons the Fashion Industry can Take from the CSRD
Global industries are feeling the added strain from increasingly stringent sustainability regulations. For fashion brands today, how a…
Executive Viewpoints January 22
How to Turn Packaging into a Revenue Driver (Not just Another Cost)
Most marketing teams treat packaging as someone else’s problem. You hand off specs to operations, they negotiate with…
Executive Viewpoints January 21
Design Smarter, Source Faster: How AI is Closing Fashion’s Most Expensive Data Gap
Walk into any product development or merchandising meeting and you will hear a familiar refrain: timelines are slipping…
Executive Viewpoints January 20
Escape the Aisle: Outgrowing the Category you Were Born Into
Evolving a brand and outgrowing the category you were born into is never as simple as jumping on…
Executive Viewpoints January 16
Beauty and Fashion in 2025: What Really Mattered and What Will Shape 2026
After a turbulent year for beauty and fashion, one truth stood out from the rest: Consumers have moved…
Executive Viewpoints January 15Featured
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