Hey Alexa, How Can Marketers Personalize Content for You?
By the end of this year, more than 200 million smart speakers are expected to be sold globally,…
Executive Viewpoints May 15
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How to Effectively Use Branding in Your Explainer Videos
Nowadays, video content has become the ultimate tool for any company wanting to stay relevant and keep potential…
Executive Viewpoints May 12
The Power of AI to Support Field Service Employees and Maintain Exceptional Customer Experiences
We’re three years removed from the pandemic’s Great Resignation, and talent shortages remain across all industries, including construction,…
Executive Viewpoints May 12
Three Big Opportunities for Retail Enterprises in 2023 — and How to Capitalize on Them
Once the dust had settled from a strong holiday sales season, it was back to reality in the…
Executive Viewpoints May 11
CPG Brands: Leverage Shipper Intelligence Technology Amid Supply Chain Challenges
For consumer-packaged goods (CPG) brands wanting to lead their category at major retailers, it’s critical to be strategic…
Executive Viewpoints May 10
Four Ways Retailers can Leverage Generative AI to Transform their Business Today
Recent AI advancements have the power to reshape the way the industry operates. Retailers embracing Generative AI can…
Executive Viewpoints May 9
Scan and Go: How Retailers can Prevent Shoplifting with Mobile Self-Checkout
Mobile self-checkout, also known as scan and go, is rapidly spreading in the retail industry. The advantages are…
Executive Viewpoints May 8
Digital Marketing Tactics for Uncertain Times
After a slower-than-expected 2022 holiday season, many retailers have tightened their budgets in 2023. While optimizing budgets in…
Executive Viewpoints May 8
Retail Remains a Testbed for New Technology
In the late 1970s, moviegoers were entranced by the futuristic sights on their screens, like otherworldly lasers in…
Executive Viewpoints May 5Featured
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