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Loyalty in Layers: How B2B2C Models Change the Metrics that Matter
Conventional wisdom in marketing has been clear: if you want to build loyalty, you go straight to the…
Executive Viewpoints May 13Fanatics Commerce Names Rothy’s Exec as First Chief Marketer
Fanatics Commerce, the licensed sports merchandise platform within Fanatics, has named Jamie Gersch its first-ever Chief Marketing Officer…
News May 12‘Neither Credible nor Attractive’: Ebay Rejects GameStop’s Acquisition Offer
Ebay Chairman Paul S. Pressler cited several factors for the company's decision to reject GameStop's unsolicited offer to…
News May 12When the Whole Customer Journey Happens Inside the LLM
In 2026, your best customer might never visit your website. They’ll ask an assistant a question, compare options,…
Executive Viewpoints May 12Best Buy to Expand Store Count for the First Time in a Decade
Smaller format locations have provided a boost in revenue from both online and in-person shoppers, according to Best…
News May 11Are Retailers Ready for Agentic Commerce?
We saw the introduction and rise of agentic commerce in 2025 thanks to the massive adoption of AI.…
Executive Viewpoints May 11How AI-Powered Pricing Tests the Line Between Surveillance and Fairness
AI is transforming retail pricing strategy by enabling proactive and dynamic pricing, enhancing competitiveness and building consumer trust…
Features May 11Aritzia CEO Jen Wong Details U.S. Store Expansion and Revenue Growth
Key takeaways: Aritzia opened 14 new boutiques and repositioned 4, bringing the U.S. store total to 76, with…
News May 8Trade Court Invalidates 10% Across-the-Board Tariffs that Cost U.S. Businesses $8B in March
The U.S. Court of International Trade ruled that President Trump’s across-the-board 10% tariffs were invalid. U.S. businesses paid…
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