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Insider Tips On How To Avoid The Holiday Email Crush In Retail
If there was ever a time that retailers wish they could send a personal, emotional, timely message to…
News May 29In-Store Search Solutions Empower Shoppers To Navigate Aisles
Online search has become an integral part of the way consumers shop. The same concept is coming to…
Features May 27Analytics Jump Start Marketing ROI at the Bon-Ton Stores
Advanced math must plays an important role in retail marketing, giving retailers like The Bon-Ton Stores the competitive…
News May 23Retailers Quietly Testing Gaze Tracking to Track Promos
A concept that has been around since the late 1880s, eye tracking has been used for medical research,…
News May 23New Digital Signage Applications Taking Dynamic Content Down To Shelf Edge
Most digital signage implementations in retail have focused on large plasma screens hung high in the store and…
Features May 22FMI Report: Consumers Making Fewer Trips, Grocers Push Loyalty
Shopping trips are down 1.9 trips per week as a result of economic pressures and higher fuel prices,…
News May 15Peer-to-Peer Marketing Word-of-Mouth is Top Purchasing Influencer
If you want to influence a consumer’s purchasing decisions, then it’s almost always best to get to their…
News April 29Ecommerce Sales Rise, But Cannibalization Cuts Into In-Store Revenue
Ecommerce is growing sharply — much more rapidly than in-store sales. It grew some 21 percent, to $175…
News April 29Q&A With Dee McLaughlin, VP of Marketing, Virgin Entertainment Group
With music and movies now available via a quick download to consumers’ desktops, technology has in some ways…
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