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BazaarVoice CMO Shares Insight On The Impact of Reviews & Ratings
As CMO for BazaarVoice, Sam Decker has been actively involved in generating 12 billion product reviews since the…
News May 29Today’s Retail Models: Everything is Broken, But Cross-Channel Formats Are Still Flexible
Amazing how smart I was just two years ago. In fact, the world seemed to be full of…
News May 29Insider Tips On How To Avoid The Holiday Email Crush In Retail
If there was ever a time that retailers wish they could send a personal, emotional, timely message to…
News May 29In-Store Search Solutions Empower Shoppers To Navigate Aisles
Online search has become an integral part of the way consumers shop. The same concept is coming to…
Features May 27
Analytics Jump Start Marketing ROI at the Bon-Ton Stores
Advanced math must plays an important role in retail marketing, giving retailers like The Bon-Ton Stores the competitive…
News May 23
Retailers Quietly Testing Gaze Tracking to Track Promos
A concept that has been around since the late 1880s, eye tracking has been used for medical research,…
News May 23
New Digital Signage Applications Taking Dynamic Content Down To Shelf Edge
Most digital signage implementations in retail have focused on large plasma screens hung high in the store and…
Features May 22
FMI Report: Consumers Making Fewer Trips, Grocers Push Loyalty
Shopping trips are down 1.9 trips per week as a result of economic pressures and higher fuel prices,…
News May 15Peer-to-Peer Marketing Word-of-Mouth is Top Purchasing Influencer
If you want to influence a consumer’s purchasing decisions, then it’s almost always best to get to their…
News April 29Top Stories
