Retail TouchPoints

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Clickatell Drives Customer Communications With SMS Text Messaging

Concept: Clickatell, an online SMS mobile messaging gateway, is designed to enable retailers to send SMS text messages relevant to customers’ locations, situations and needs, based on customer preference and…

News September 15

Making Mobile Devices Actually “Pay”

Think about your cell phone. You never leave home without it, right? But what does it actually do? Right now, people primarily use mobile devices for communications ― calls, texts,…

Executive Viewpoints September 15

Private Label Growth, Innovative Technologies Fuel In-Store Shelf Strategies

Empowered, savvy shoppers are leveraging a variety of technologies and tools to make smarter shopping decisions every day through a variety of shopping channels. The convenience of online shopping has…

News September 15

Bulletin Board: Week of 9-12-11

Lowe’s Utilizes Cross-Channel Strategies To Boost Sales Lowe’s Home Improvement recently announced its decision to enhance the company web site and equip employees with iPhones to boost sales. The retailer…

News September 15

Shop.org Session: Columbia Sportswear Taps New Media Engagement To Revive Brands

After experiencing a dip in annual income from $1.4 billion in 2007 to $1.2 billion in 2008, Columbia Sportswear Company executives decided to update the company’s marketing strategies by deploying…

News September 14

TouchPoints TV: Joe Colopy, Bronto Software

Joe Colopy, CEO, Bronto Software With shoppers growing more savvy in using mobile and online channels to price compare and learn about new brands, it is more important than ever…

News September 14

TouchPoints TV: John Federman, Searchandise Commerce

John Federman, CEO, Searchandise Commerce John Federman, CEO of Searchandise Commerce, stops by the RTP booth (#202) at Shop.org in Boston, MA to discuss key search trends that are driving…

News September 13

TouchPoints TV: Shop.org Annual Summit 2011 Preview

Amanda Batista & Alicia Fiorletta  Amanda Batista and Alicia Fiorletta open up Shop.org’s Annual Summit 2011 with a preview of what you can expect from the fabulous Retail TouchPoints team.…

News September 12

Zales Rolls Out New Mobile Storefront To Create A Seamless Browsing Experience

Jewelry and diamond retailer Zales has rolled out a mobile-optimized storefront to better address the needs of its on-the-go customers. The m-Commerce site, which was developed in a partnership with…

News September 12
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