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Retail TouchPoints Trend Round-Up: F-Commerce, Mobile, Social And Customer Engagement
Retail trends are constantly changing to match consumer lifestyles and preferences, and for this reason it can be difficult for retailers to keep up. During 2011, retailers were introduced to…
Features August 17Consumer And Technology Challenges In A Cross-Channel World
Q&A with Jerry RIghtmer, President, Starmount Systems In this exclusive Q&A with Retail TouchPoints, Jerry Rightmer, President of Starmount Systems, shares his view of the current cross-channel marketplace and his…
Executive Viewpoints August 17Preparing To Mobilize The Retail Workforce
Exclusive Q&A with Frank Riso, Senior Director, Global Retail Lead, Motorola In its annual holiday study, Motorola took a new approach to its traditional consumer survey, questioning store associates as…
Executive Viewpoints August 17Cross-Channel Dialogue Enhances Customer Loyalty
Shoppers are using multiple channels to research product information and collect reviews before completing a purchase. Noting this trend, retailers are meeting consumers at their channels of choice and providing…
News August 17TouchPoints TV: Michael DeSimone, FiftyOne
Michael DeSimone, CEO of FiftyOne Since the economic downturn of 2008, retailers have been exploring new outlets to maximize profit and brand exposure. While multiple retailers have opted to go…
News August 17Crate And Barrel Deploys QR Codes To Promote Gift Card Contest
Crate and Barrel has joined other leading retailers, such as Macy’s, Target and Wal-Mart, in deploying a marketing campaign featuring quick response (QR) codes. With QR codes, shoppers can instantly…
News August 16TouchPoints TV: Gary Whittemore, Experian FootFall
Gary Whittemore, Global Development Director, Experian FootFall Gary discusses the business strategies Experian FootFall offers retailers to uncover data to improve store operations. Regarding the pain points retailers face, Experian…
News August 16Workforce Management Summit: Task Management and Customer-Facing Time Among In-Store Best Practices
To drive optimal customer engagement in-store, retailers must implement strategies and tactics that will increase efficiency and overall store organization. As a result, store associates can focus on providing customers…
Features August 156 Ways To Drive Success With Social Sharing: What E-Tailers Can Learn From Amazon.com
Social media has an increasingly critical role in e-Commerce as word-of-mouth and peer sharing help retailers extend brand outreach and increase sales. According to the 2011 Social Shopping Study, recently…
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