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Etsy’s Marketplace Rebuild Paying Off, Says CEO Kruti Patel Goyal
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Insider Tips On How To Avoid The Holiday Email Crush In Retail
If there was ever a time that retailers wish they could send a personal, emotional, timely message to their best customers, this might be it. With overall sales down across…
News May 29In-Store Search Solutions Empower Shoppers To Navigate Aisles
Online search has become an integral part of the way consumers shop. The same concept is coming to life for brick-and-mortar retail stores with new and innovative ways to search…
Features May 27
Analytics Jump Start Marketing ROI at the Bon-Ton Stores
Advanced math must plays an important role in retail marketing, giving retailers like The Bon-Ton Stores the competitive advantage they need to leapfrog the competition, says Mike Hayes, senior vice…
News May 23
Retailers Quietly Testing Gaze Tracking to Track Promos
A concept that has been around since the late 1880s, eye tracking has been used for medical research, cognitive studies, and computer usability. A natural for the retail industry, gaze…
News May 23
New Digital Signage Applications Taking Dynamic Content Down To Shelf Edge
Most digital signage implementations in retail have focused on large plasma screens hung high in the store and broadcasting video-only content. However, some recent and planned pilots are taking the…
Features May 22
FMI Report: Consumers Making Fewer Trips, Grocers Push Loyalty
Shopping trips are down 1.9 trips per week as a result of economic pressures and higher fuel prices, according to The Food Marketing Institute in its recently released Food Retail…
News May 15Peer-to-Peer Marketing Word-of-Mouth is Top Purchasing Influencer
If you want to influence a consumer’s purchasing decisions, then it’s almost always best to get to their family and friends first. If you can convince family and friends to…
News April 29Ecommerce Sales Rise, But Cannibalization Cuts Into In-Store Revenue
Ecommerce is growing sharply — much more rapidly than in-store sales. It grew some 21 percent, to $175 billion last year, crediting ecommerce with six percent of all retail sales,…
News April 29Q&A With Dee McLaughlin, VP of Marketing, Virgin Entertainment Group
With music and movies now available via a quick download to consumers’ desktops, technology has in some ways made it increasingly difficult to bring people into stores, and many entertainment…
News April 23
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