Latest In: Executive ViewPoints

akeneo Executive ViewPoints fred de gombert voice voice search
0aaFrederic de Gombert Akeneo

How To Reach Your Customers In The Voice Search Era

Twenty-five years ago, people searched for purchases by flipping through a catalog. Fifteen years ago, they typed keywords…

Executive Viewpoints July 5
Executive ViewPoints jaimy szymanski kaleido insights merchandising mixed reality shrinkage
0aaJaimy Szymanski Kaleido Insights

Cut Shrinkage And Throw Out The Planogram With Mixed Reality Merchandising

It’s rare that one technology set could solve retailer woes related to both merchandise theft and in-store planogram…

Executive Viewpoints July 3
Conversion rate customer conversion Executive ViewPoints jay radia postpurchase yieldify
0aaJay Radia Yieldify

From Browsers To Buyers: The Three Stages Of Customer Conversion

With thousands of options available at the click of a button, standing out as an e-Commerce retailer is…

Executive Viewpoints July 2
ben row bigtincan Executive ViewPoints
0aaBen Row BigTinCan

For Retailers Battling With E-Commerce Goliaths: Human-Empowering Tech Is A Slingshot

Another day, another industry disrupted by the e-Commerce giants. One thumb-scroll down we read the closure of yet…

Executive Viewpoints June 28
Executive ViewPoints heat map r3 ric noreen waypoint strategic solutions

Fish Where The Fish Are!

As any experienced fisherman will tell you, the difference between a long day of sitting in a rusty…

Executive Viewpoints June 26
canonical commercetools ecommerce Executive ViewPoints generation z hajo eichler mark baker

Retailers: Is Your Technology Ready for Generation Z?

They are the first digitally native generation, born into a world of smartphones, social media and instant messaging.…

Executive Viewpoints June 25
brand loyalty Executive ViewPoints mike morini workforce software
0aaMike Morini WorkforceSoftware

Brand Loyalty Starts With Your Employees

As a retailer, you already recognize the value of brand loyalty. After all, it costs five times more…

Executive Viewpoints June 20
Executive ViewPoints lori mitchellkeller SAP traceability transparency
0aaLori Mitchell-Keller SAP

Transparency And Traceability — A Clear Retail Imperative

Consumers’ growing concerns around overall health, wellness and ethically-sound production are helping to influence a radical shift in…

Executive Viewpoints June 18
compliancepoint data regulation Executive ViewPoints gdpr greg sparrow

GDPR Survey Study Shows Majority of U.S. Business Aren’t Fully Prepared for the General Data Protection Regulation

The General Data Protection Regulation (GDPR) is a European Union based regulation that requires businesses to protect the…

Executive Viewpoints June 12

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