Fair Influencer Pricing? How Brands Can Calculate Their Influencer Campaign Budget
In just three years, HiSmile, a teeth-whitening brand from Australia, grew a $20,000 investment into $40 million in…
Executive Viewpoints August 2
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Four Retail Tech Trends to Anticipate this Holiday Season
Throughout the past year, the retail industry has been hit hard by the pandemic. Although shoppers are currently…
Executive Viewpoints August 2
4 Tips for Driving Digital Sales in Hyper-Dynamic Markets
Success in online sales has become a high-stakes game. On one hand, the volume of business transacted online…
Executive Viewpoints July 30
How to Optimize Your Order Support to Provide a Best-In-Class Customer Experience
Standard order tracking, or worse yet shipment tracking, is not enough anymore given the reality of the pandemic…
Executive Viewpoints July 30
To Thrive in the New Global Ecommerce Marketplace, Toys ‘R’ Us may Need to Think Small
Remember Toys ‘R’ Us? A toy shop that gave the world Barbie, Mr. Potato Head and other wonderful…
Executive Viewpoints July 29
No Longer Just Local: Why Cross-Border Commerce is Opening Doors for Smaller Retailers Ready to Compete
Digitization has afforded retailers access to new markets and more consumers. Small local retailers are now competing with…
Executive Viewpoints July 28
The 5 Most Common Omnichannel Mistakes – and How to Avoid Them
The pandemic’s disruption of the retail industry has driven a lot of change over the past 15 months,…
Executive Viewpoints July 27
New Cybersecurity Research Highlights Vulnerability of Small and Medium-Sized Retailers
Cyberattacks targeting large retailers like Macy’s and Bonobos may dominate the headlines, but small and medium-sized businesses (SMBs)…
Executive Viewpoints July 26
Do You Have What It Takes to go from Wholesale to DTC?
If you’re a wholesale retailer or brand owner and you haven’t already launched a direct-to-consumer sales channel, you’d…
Executive Viewpoints July 26Featured
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