What Grocery Can Learn From Retailers’ Personalization Highs And Lows
Grocery stores are experiencing their long-term digital shopping strategy in fast forward. Last year, eMarketer predicted that online…
Executive Viewpoints April 20
Latest In: personalization
The Three Pillars Of Personalization: A Cross-Functional Approach To Optimizing The Customer Experience
For years, retailers have been told how valuable personalization can be for their business. In fact, brands have…
Executive Viewpoints April 8
Study: Only 35% Of Retailers Effectively Personalize Promos — Is A Lack Of Data The Problem?
Retailers are still struggling to keep up with consumers’ desires for personalization when it comes to delivering promotions…
Features April 1
You Don’t Just Need Personalization — You Need The Right Personalization
This might sound familiar. You’re on your phone and a pair of shoes catches your eye. Deciding to…
Executive Viewpoints March 2
For Direct-To-Consumer Subscription Programs, Personalization Is Paramount
Economies of scale have enabled e-commerce giant Amazon to dominate the replenishment market with its Subscribe and Save…
Executive Viewpoints February 20
Salesforce Acquires Evergage To Complement CDP Offering
Salesforce has acquired Evergage, a personalization and customer data platform (CDP), for an undisclosed sum. Karl Wirth, CEO…
News February 4
Aila Offers iOS-Based Personalization And Experiential Tools
Aila, a vision-based technology platform, has rolled out a number of solutions for personalized registration, product discovery self-checkout,…
News January 30
Ruti Overcomes In-Store Personalization Challenge With Opt-In Facial Recognition
Launched in 2009 with a specific focus on designing apparel for women 35 years and older, Ruti built…
News January 3
Lids Leverages Customer Data For Targeted Marketing From Facebook To The Store
Personalization and customization are major components of what makes the Lids brand stand out, especially as the specialty…
News December 30Featured
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