4 Rules for Maximizing Creator Investments from Top Influencer Your Rich BFF
Despite brief blips like the post-pandemic “deinfluencing” phase and intermittent conversations about “influencer fatigue,” influencer, or as it’s…
Features October 29
Latest In: AI & Machine Learning
How to Navigate the Post-Purchase Communication ‘Minefield’
There’s no denying that consumers today expect more from the retail experience, and increasingly, that includes their experience…
Features October 25
How To Make A Website ADA Compliant
In the past five years, ADA lawsuits related to website inaccessibility have risen by over 243%, increasing from…
Executive Viewpoints October 24
Is the Fear of Fraud Leading to Loss of Sales? AI Can Help.
Fraud has plagued retailers for quite some time, but the issue is now getting its time in the…
Executive Viewpoints October 18
Amazon’s Latest Ambition: ‘Full-Funnel Advertising at Scale, for Everyone’
Amazon is no stranger to the world of advertising having first introduced ads in its online store 20…
Features October 18
Generative AI in a New Retail Era: 3 Areas to Focus on for Immediate Impact
According to Cognizant’s recent study with Oxford Economics, generative AI is expected to have a $1 trillion impact…
Executive Viewpoints October 17
The AI Pricing Debate: Balancing Retail Innovation and Consumer Trust
Artificial intelligence is rapidly transforming how retailers set prices, sparking public debate and drawing regulatory attention. The Federal…
Executive Viewpoints October 16
Beneath the Bid: Understanding the Full Depth of CPC Bid Strategy to Optimize Retail Media
It’s no secret that mastering retail media search advertising empowers brands to drive highly qualified traffic, optimize ad…
Executive Viewpoints October 15
How Gen AI is Helping Brands Handle the ‘Relentless Demand’ for Visual Content
Humans are visual creatures; it’s a biological trait developed way back when we all still lived in caves.…
Features October 11Featured
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