The Limited Role of AI in Ecommerce
In today’s digital age almost all of us have experienced the thrill of clicking “add to cart” and…
Executive Viewpoints September 21In today’s digital age almost all of us have experienced the thrill of clicking “add to cart” and…
Executive Viewpoints September 21While collaborations have always been part of the brand marketing playbook, the multiple facets (and attendant hype) generated…
Features September 21Amazon has launched a new virtual experience where fans can shop for products from Prime Video series and…
News September 20Over the last few years, a playbook of sorts has emerged for DTC brands: An enterprising soul puts…
Features September 20Instacart has made its initial public offering (IPO), pricing its stock at $30 per share and valuing the…
News September 19TikTok has launched Attribution Analytics, a first-party measurement solution designed to help marketing teams understand the bottom-line impact…
News September 19Sam’s Club has launched a new media and sales performance dashboard, designed to create a “central source of…
News September 19Customer experience (CX) optimization is a necessity for ecommerce retailers and other online businesses that want to convert…
Executive Viewpoints September 19In the U.S. alone, up to 85% of all textiles end up in landfills every year, largely driven…
Features September 19