Creating Omnichannel Retail Insight To Drive Competitive Advantage
According to Harvard Business Review, 73% of customer journeys occur across multiple channels, and omnichannel customers spent 4%…
Executive Viewpoints September 18
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Personalization: The Key To A Powerful Customer Loyalty Program
By Brian Cleary, RedPoint Global The number of customers that actively use their loyalty program memberships has decreased…
Executive Viewpoints September 17Viva La Retail: The Retail Renaissance Lives And Dies By The Connected Consumer
By Derek Peterson, Boingo Wireless A retail renaissance is upon us, driven by a shift in economics, competition…
Executive Viewpoints September 17
Turning Followers Into Customers: The Tipping Point For Social Commerce
For several years now, the concept of social media channels as captive sources for commerce has been a…
Executive Viewpoints September 17
It’s What’s On The Inside That Counts
Just as retail stores constantly change their display windows to remain fresh to the consumer’s eye, so too…
Executive Viewpoints September 14
How Millennials Want To Engage With Retail Loyalty Programs
CodeBroker surveyed more than 440 Millennials belonging to loyalty programs from retail, credit cards, restaurants, travel and other…
Executive Viewpoints September 13
Friction Is Your Retail Enemy
Netflix did not kill Blockbuster. It is true that Blockbuster would have survived longer had Netflix not come…
Executive Viewpoints September 12Will Nike Thrive Following The Colin Kaepernick Ad Campaign?
Nike turned plenty of heads when it revealed it had onboarded former NFL quarterback Colin Kaepernick to be…
Executive Viewpoints September 12
The Evolution Of Retail Tech: What We Have Learned, Where We Are And Where We’re Headed
Since the dawn of retail in the late 1800s, the retail industry has continued to influence present-day consumer…
Executive Viewpoints September 11Top Stories
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