Latest In: Executive Viewpoints

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How To Foster Employee And Consumer Advocates

By Alicia Fiorletta, Senior Editor  I’m pretty sure every retailer wants to learn how to turn their customers…

Executive Viewpoints April 7
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Five Ways To Use Product Intelligence To Win Customers

Let’s face it: Competition in commerce is getting fiercer every day. Whether it’s the big online sites that…

Executive Viewpoints April 6
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Using Mobile In Store To Pull The Consumer Through The Buy Cycle

As many as 75% of consumers are using their mobile devices while in store, according to a recent…

Executive Viewpoints April 6
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The New First Impression: How The “@” Symbol Can Make Or Break Consumer Loyalty

By Holly Pavlika, Collective Bias  Data from Internet Retailer’s recent 2015 Social Media 500 shows online merchants are…

Executive Viewpoints April 6
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“Ugh! It’s Him Again.” How To Deal With Difficult Customers

By David Bozin, Bindo His reputation preceded him. Your co-workers scattered when they saw him coming, but you…

Executive Viewpoints April 3
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Want To See A Better Return On Your Customer Relationships?

The Internet has given consumers real-time access to low prices, extreme discounts and flash sales. So it’s easy…

Executive Viewpoints April 2
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Egg McMuffins All Day, Every Day

That’s right, all lovers of the golden arches! You can get Egg McMuffins – and any breakfast item,…

Executive Viewpoints April 1
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For Alton Lane, Data Creates The Perfect Suit

By Alicia Fiorletta, Senior Editor  We all know it’s challenging to find a man who absolutely loves to…

Executive Viewpoints March 31
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Are You Making Mistakes When It Comes To Multicultural Marketing?

Have you ever visited a foreign country and made an accidental “faux pas” when misreading its language, cultural…

Executive Viewpoints March 31
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