Balancing Consumer Privacy With Personalized Offers
There’s no doubt consumers traditionally are willing to part with personal data for great deals on Black Friday…
Executive Viewpoints February 14
Latest In: Executive ViewPoints
Creating A Unique Customer Experience To Drive 2019 Success
There’s no way to avoid it — retail in 2019 is all about the experience. And to create…
Executive Viewpoints February 13
Not Acting On Individual Customer Intent — How Much Is It Costing You?
While online retailers may happily report positive sales, no e-Commerce leader worth their salt would leave money on…
Executive Viewpoints February 12
Retailers Are Learning To Live In An Artificial And Augmented World
Consumers can be a fickle yet demanding bunch. With more information available to them than ever before, they…
Executive Viewpoints February 11
Is Breaking Up Easier Than Bargain Hunting?
Occasionally, we do a piece of customer research that hits home in a really personal way. As someone…
Executive Viewpoints February 8
How Retailers Can Benefit From Social Proof
When looking for a new outfit or wanting the best local pizza in a new city, some look…
Executive Viewpoints February 6
What Goldilocks Can Teach Us About Fending Off Amazon
Amazon’s children’s book subscription service that Prime members can subscribe to launched in August 2018 — and book…
Executive Viewpoints February 5
The Vision Of Retail 2020: On-Track Or Off-The-Tracks?
It’s nearly here folks! We’re spiraling towards 2020, where the rubber meets the road on whether our many…
Executive Viewpoints February 4
Retailers Set To Thrive On Consumer Confidence And Homebuying Trends
Traditional brick-and-mortar retailers continue to navigate some fairly challenging waters. They’re maneuvering between complicated economic conditions that impact…
Executive Viewpoints February 1Featured
Latest Resources
