Latest In: Executive ViewPoints

brand loyalty darren mccoll Domino's Pizza Executive ViewPoints katherine parsons sapientrazorfish starbucks

A New Approach To Brand Loyalty: How To Stand Out In The Experience Age

In this age of empowered, always-on consumers, loyalty is the ultimate signifier of a customer’s relationship with a…

Executive Viewpoints March 9
AT Kearney Executive ViewPoints michael dart
0aaMichael Dart A.T.Kearney

2018 Will Be A Retail Tipping Point

2018 is going to be a tipping point in the retail world, one that will see winners exploit…

Executive Viewpoints March 8
ai artificial intelligence dan mitchell Executive ViewPoints iot omnichannel SAS
0aaDan Mitchell SAS

Creating An Omnichannel Experience For Customers By Employing IoT And AI Analytics

You’re sold on the value of giving your customers a seamless omnichannel experience. Now how do you make…

Executive Viewpoints March 7
customer experience data virtualization denodo Executive ViewPoints lakshmi randall
0aaLakshmi Randall Denodo

How Data Virtualization Is Helping Retailers Revitalize The Customer Experience

For the last two decades, retailers have been challenged to meet the needs of increasingly fickle consumers. Thanks…

Executive Viewpoints March 6
alexander boykov buzzweb Executive ViewPoints influencer marketing
0aaAlexander Boykov Buzzweb

Implementing Influencer Marketing With Offline Retail Networks

As 2018 has taken off and goes into full swing, the influencer marketing space is continuing to accelerate…

Executive Viewpoints March 5
Executive ViewPoints private label private label differentiation shaun bossons trace one
0aaShaun Bossons TraceOne

Driving Private Label Differentiation Through Collaboration And Insight

It’s no secret that the private label market is evolving rapidly and picking up steam in the U.S.…

Executive Viewpoints March 1
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0aaBrandon Spear MSTS

When The Going Gets Tough, The Tough Go B2B

Last year was a tough one for many retailers. There were at least 19 retail bankruptcies in 2017 including…

Executive Viewpoints February 27
ed kennedy EPiServer Executive ViewPoints
0aaEd Kennedy Episerver

The Future Of Online Shopping, And How Retailers Can Get There

Picture this: you find yourself in need of laundry detergent to finish packing before your big vacation. You…

Executive Viewpoints February 22
Executive ViewPoints netscout ron lifton

Digitalize To Survive: How To Ride The Change

Across every sector, digital transformation is enabling businesses to operate at breakneck speeds, rejuvenating the competitive playing field.…

Executive Viewpoints February 16

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