Latest In: personalization

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Why Are Consumers Abandoning Your Mobile App?

By Mark Clark, Contact Solutions Consumers love their mobile apps. And with 75 billion apps in Apple’s appstore…

Executive Viewpoints February 9
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Café Britt Increases Email Open Rates By 18% With AgilOne

Retailers are implementing more personalized messages, offers and campaigns to engage with consumers and drive ongoing revenue. Café…

Features February 6
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BCBGMaxAzria Maximizes Email Performance With Personalization And Automation

With a thriving, 25-year history, BCBGMaxAzria has made its mark in the fashion and retail worlds by creating…

Features February 4
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74% Of Online Retailers Send Irrelevant Promotions

Despite a myriad of research studies pointing to the importance of personalization, the majority (74%) of online retailers…

News February 3
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How Personalization Technology Connects The Science Of Audience Segmentation With The Art Of Customer Personas

By Liat Fuchs, Dynamic Yield The age of market fragmentation and the increasing need for precision marketing are…

Executive Viewpoints January 30
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J. Hilburn Brings Personalization To The Store With NYC Pop-Ups

Menswear brand J. Hilburn is focused on optimizing the art of personalization. With more than 3,400 “stylists” nationwide,…

Features January 29
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2015 Winter Weather To Present Tough Challenges For Retailers: 4 Steps For Success

By Dave Donnelly, Eyeview As we head towards the heart of the winter season, forecasts of “polar vortexes”…

Executive Viewpoints January 19
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Superior Personalization Uses Data Analysis To Predict, Not Just React

By Graeme Grant, Demandware   You’ll be hard pressed to find a retailer today that isn’t prioritizing the…

Executive Viewpoints January 16
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IBM Study: Consumers Want Inventory Visibility

Unveiled at the 2015 NRF BIG Show, the IBM Institute For Business Value study found that consumers are…

News January 15
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