TouchStore Helps Personalize The Brick-And-Mortar Experience
In the era of showrooming, retailers are encouraged to engage consumers while they’re browsing throughout the store. Retailers…
News December 1
Latest In: personalization
Mobile Matters This Holiday Season: Best Practices for Your Ad Campaign
The holiday shopping season is kicking into high gear, and retailers are looking for ways to get a…
Executive Viewpoints November 26
The Future Of Holiday Retail: Mobile, Beacons And Wearables, Oh My!
With Black Friday upon us, images of crowded malls, arms weighed down with shopping bags, and long lines…
Executive Viewpoints November 25
CVS Health Accelerates Innovation With New Lab In Boston
By establishing in-house innovation labs, retailers like Nordstrom, Walmart and Zappos are focusing on testing new tools, technologies…
Features November 20
Drive Personalized Engagement With Mobile Clienteling
Connected consumers want shopping experiences that are fast, efficient and relevant to their needs. Mobile clienteling lets retailers…
Executive Viewpoints November 13Personalization: The Shift From Product To Person
By Andrew Scarbrough, PriceWaiter In an earlier Executive Viewpoints column, I talked about how virtual showrooming is becoming…
Executive Viewpoints October 24
Ethan Allen Rolls Out New Store Concept In 300 Locations
Shopping for furniture can be an inundating, time-consuming process. It may take consumers several months, or more than…
Features October 22Challenges For The Modern-Day CMO
By Alan Cohen, Giant Spoon Marketing has changed so much in the last few years. For those who…
Executive Viewpoints October 10
What The Walmart.com Revamp Means For Mid-Market E-Retailers
Big changes are underway at the world’s largest big-box chain. Wal-Mart will be rolling out a more personalized…
Executive Viewpoints September 29Top Stories
Latest Podcasts
Latest Resources
