New Slate of Google Tools Aims to Help Holiday Bargain Hunters
It’s no secret that holiday shoppers this year are looking for deals, and Google wants to help. A…
News November 7
Latest In: Google
Experimentation: The Holy Grail for Personalization, but Challenges Lie Ahead
Today’s online shoppers are looking for ecommerce businesses to connect with them on a personal level. By delivering…
Executive Viewpoints November 2
Google Rolls Out New Tools to Help Merchants Stand Out on Search
Just in the time for the holiday shopping season, Google is debuting new features to help merchants capture…
News November 1
1-800-Flowers Launches Corporate Gifting Platform
1-800-Flowers.com has introduced SmartGift for Business to help business customers manage corporate gifting programs, automate sends, create a…
News October 14
8-Second Attention Spans and Short Videos: The Future of Video-First Marketing
The average American adult’s attention span is a staggering 8.25 seconds. In an era of goldfish-esque attention spans,…
Executive Viewpoints October 13
A Beginner’s Guide to a Cookie-Free Marketing Strategy
It’s time to say goodbye to cookies. A full 60% of marketers believe the era of advertising cookies…
Executive Viewpoints October 2
Exclusive: New Research Highlights How Brands Can Capture Today’s Always-On Shopper
It started with COVID, and it hasn’t stopped — consumer shopping behaviors continue to rapidly shift even as…
Features September 27
Amazon Invests $4 Billion in AI Company Anthropic
Amazon will invest up to $4 billion in Anthropic and gain a minority ownership position in the company,…
News September 25
How AI Can Help You Create Human-Centric Retail Experiences
Generative AI may be generating buzz, but for tech-savvy retailers, AI is not a new technology. Conversational AI…
Executive Viewpoints August 31Top Stories
Latest Podcasts
Latest Resources
